Top 7 Free Spots To Make Keyword Research Effortless
Does keyword research make you feel exhausted?
Or, do you desire free keyword tools for SEO?!
It is not the research that becomes troubling, but the prioritization. You see the same words coming again and again on the tools. All of them have been covered widely in the industry. And that, makes you feel restricted to the same old topics that don’t offer uniqueness to your content or your whole website for that matter.
To prioritize your keywords effectively, you first need to focus on gathering diverse data on keywords. These top free spots will help you find keywords effortlessly.
1. Google Keyword Planner
This tool provides incredible help in Google keyword research. However, most people don’t leverage the full potential of the tool.
There are two major sections of the Google Keyword Planner that can be helpful while finding the keywords. Once you land on the “Find new keywords” page of the tool, you can enter your product or service, which is generally used by people. Along with that, you should leverage the “Landing Page” section as well.
Both sections provide versatility with the obtained results. You get a complete report on volume and competition, which helps in prioritizing the target keywords.
2. Google’s Search Box and Related Searches
Google search offers golden keywords that can help you go out of your bubble. Your SEO keyword research efforts pay off well when you include them. They are underrated because people don’t maximize their potential.
When you type your core keyword in the search box of Google, it provides autocomplete terms just below the search box. These terms deserve a place in your keyword list. Then, after you get the search results, Google also offers “Searches related” at the bottom of the page.
You might see only 8 or 10 related terms at the bottom, but these words can lead to 20 to 30 phrases associated with your topic. You just need to open the relevant terms in new tabs until you collect a long list of phrases. These phrases can work as LSI keywords, and double your organic visibility.
Yes, you read it right! Quora is the ultimate place to find the actual terms that people are using to find information online. You can find the questions related to your keyword. This will open new gates towards unique ideas on content creation as well. Plus, you can use the exact phrases as your long tail keywords.
For the complete guide on using long tail keyword:
4. Google Trends
The goal of free keyword research should definitely include Google Trends. Though the tool provides limited results, it surely helps in getting industry-specific ideas.
Google Trends allows you to explore trending topics according to the industry categories and the location. The results include a graph of the trend, related topics, and related queries as well. The availability of the trend helps you anticipate the potential performance of your keywords. Also, you get to explore topics that can be relevant for your content strategy.
5. Google Correlate
As the name suggests, Google Correlate offers correlated terms associated with a certain keyword.
Though the obtained list will require you to filter the relevant ideas, it definitely helps in finding new ideas for the content strategy. And that makes this tool exceptionally valuable. It broadens your vision about the topic you are planning to write on.
You can compare monthly as well as weekly time series, according to your research preferences.
This free keyword research tool provides valuable keywords for Google, YouTube, Bing, Amazon, eBay, and App Store. For YouTube keyword research, this can become an ultimate tool for you.
For every platform, you can pick the location and language while searching keyword suggestions. The tool provides more than 700 keyword suggestions for free. The tool also has a paid version for in-depth insights on keywords. But, even the free version provides valuable platform specific ideas.
7. Google Search Console
For well-defined data on keywords, you can leverage Google Search Console as well.
In the Search Analytics section of the Google Search Console, you can find terms that your website is actually ranking for.
There are four choices to adjust the results:
Among all the four choices, the data provided in the impressions and position seem to be the most accurate. The information helps you find out about the terms you are already ranking for. This information helps in putting more effort on the keywords that are giving a decent performance on your site. Which improves the overall performance of the web page.
Pro Tip: You should find the hidden keywords that are giving you traffic. Then, target them in a more specific page to enhance the performance of those keywords.
Writing the right words can help you gather valuable data from all the mentioned platforms. Your keyword research depends on the words you type while searching.
For a complete guide, see:
Open your options!
Though the manual efforts are a little high on free platforms, they pay off. You just need to smartly use each one of them for diverse insights.
Keep on improving your skills of finding the right keywords to target.